Event Management Frameworks - Event Management - ثالث ثانوي
PART 1
Chapter 1 Introduction to Event Management
Chapter 2 The Market Demand for Events
Chapter 3 Suppliers in the Events Industry
Chapter 4 Planning an Event
PART 2
Chapter 5 Event Marketing and Sponsorships
Chapter 6 Event Financing, Budgeting, & Revenue Maximization
Chapter 7 Events and Sustainability
Chapter 8 Event Logistics, Operations, and Evaluation
Once you have completed this lesson, you should be able to Identify the operational elements of an event.
KEY TERMS Work breakdown
Identifying Operational Elements
What is the benefit of having clear schedules and plans for events?
The Event as a Project
Work Breakdown Structures
Work Breakdown Structure for the Construction of a Trade Show Stand
Project Planning
What are the critical tasks when setting up a pavilion at a trade show
external dependencies
Using Computer Programs
Using Traditional Methods
Risk Assessments
Resource Charting
Why do event organizers need to be aware of the external dependencies in an event
Using Gantt Charts
slack
Why do event organizers find Gantt charts useful
Integrating Key Information Into an Event Management Framework
The Integration of Demand
cut-off point
Operational Planning
What factors may affect demand? How accurately can you predict demand?
How might this affect the event management framework
Financial Integration
organizers often underestimate the various costs
Financial Integration
Marketing Integration
Why must marketing be carefully integrated into the event management framework
There are two main ways of doing this
Events Organizational Structures
The organizational structure for an event forms the framework around which the various activities and services operate
Effectiveness
The Culture of Event Organization
Why are event management frameworks important
Select the most appropriate answer for each of the following: 1. Which of the following is NOT a project management technique
Why is it important to identify the critical tasks in a work breakdown structure? What task do you consider most critical in planning an event
Why is it important to integrate demand, financial, and marketing information into an event management framework
