Create a concise definition of an event.
Identify three main purposes of holding an event.
Describe one type of special event
Contrast two different types of event.
Explain the factors which may increase the complexity of an event.
Choose an event and design a brief event plan that aims to minimize the effects of uncertainty on the event
Describe the characteristics of one type of event.
Demonstrate how the ambience of an event can influence its chances of success
Describe two key roles of an event organizer, and explain why each is important
Identify three main stakeholders in a special event of your choice
Describe the main business functions that can influence an event.
Describe two PESTLE factors. Examine how these factors might impact an event
Match the key terms (1–16) with the definitions (a–p) Attendees
Match the key terms (1–16) with the definitions (a–p) . Sponsor
Match the key terms (1–14) with the definitions (a–n) Ambience
Match the key terms (1–14) with the definitions (a–n) SWOT analysis
RESEARCH TASK
What were the reasons for the activities chosen
Explain how successful the activities chosen were in meeting the aim of the event
What would you have done differently if you were managing the event
Was the event managed well? Explain your answer
What type of event did you attend? What was the main purpose of the event
NEOM Beach Games 2022
. The case study has the following objectives: To understand the purpose of NEOM holding an annual Beach Games event.
Launched in 2022, the NEOM Beach Games bring together leading world-class sports events with high-performance athletes from over 25 countries
The NEOM project is a 26,500 km2 development along the Red Sea and Gulf of Aqaba
overcome potential issues such as the need to provide snow for winter games
How do the Beach Games aid the marketing and advertising needs of NEOM
Why does the Saudi government sponsor events such as the Beach Games
What types of external stakeholders are likely to be interested in the Beach Games and what will be the benefits to them
. Explain the largest external influence on future games